





Customer Story
How MyWellbeing Cut Claim Denials by 85% with Arrow



“Arrow has revolutionized our billing process. We’ve seen an 85% decrease in denials and a significant speed-up in our revenue cycle. This allows us and our therapists to focus more on providing quality care rather than chasing payments.”
Alyssa Petersel, Founder & CEO, LCSW MyWellbeing
About MyWellbeing
MyWellbeing is a mission-driven mental health platform dedicated to helping people find the right therapist. With a network of 650+ therapists across 6 states, the company has built one of the industry’s most trusted matching experiences — rooted in personal connection, thoughtful technology, and a commitment to quality care.
Founded by therapists, MyWellbeing understands the administrative and financial challenges that clinicians face. Their goal is simple: reduce barriers so therapists can focus on what matters most, caring for clients.
As MyWellbeing expanded rapidly, a hidden problem began to threaten the experience they worked so hard to build: an increasingly strained revenue cycle.
Opportunity
Growth brought complexity. And the billing systems supporting hundreds of therapists across multiple states were not scaling with the business.
Before partnering with Arrow, MyWellbeing faced:
Solution
MyWellbeing selected Arrow as their strategic revenue cycle partner — not only for the platform’s automation capabilities, but also for its alignment with MyWellbeing’s mission of delivering compassionate, accessible mental health care.
Inefficient, Manual Billing Processes
Heavy reliance on manual data entry introduced avoidable errors.
Inconsistent coding practices across the network contributed to denial spikes.
Staff struggled to keep pace with rising claim volume.
A Slowing Revenue Cycle
Days in AR ballooned from 30 to 45 days, straining cash flow.
Therapists experienced payment inconsistency, affecting satisfaction.
Finance teams struggled with budgeting and forecasting due to unpredictable payment timelines.
Limited Financial Visibility
Reporting gaps made it difficult to understand why denials were happening.
Leadership lacked the analytics needed to identify patterns or invest confidently in growth.
It was clear that to support the next stage of expansion, MyWellbeing needed more than a billing vendor; they needed a real technology partner.
High claim denial rates
Nearly 30% of claims were denied on first submission.
Each denial required manual review, resubmission, and follow-up.
Delays sometimes stretched into months, creating churn and frustration across the network.
AI-Powered Claim Scrubbing
Arrow’s automated scrubbing catches errors before submission, dramatically increasing first-pass acceptance.
Automated Revenue Cycle Management
From charge capture to payment posting, Arrow redesigned MyWellbeing’s revenue cycle operations to be fully integrated, real-time, exception-driven, and compliance-aligned.
Intelligent Denial Management
Guided workflows, automated categorization, and payer-specific rule updates eliminated manual rework.
Real-Time Analytics & Reporting
Finance teams gained instant visibility into:
Top denial reasons
Payment patterns
Therapist-level performance
Forecasting and revenue projections
This transparency enabled fast correction of issues, data-driven decisions, and better support for MyWellbeing’s therapist community.
85% Reduction in Claim Denials
Arrow’s automation and scrubbing dramatically reduced first-pass denials — eliminating the rework, appeals, and bottlenecks that had been consuming staff time.
Impact
After just three months with Arrow, the results were transformative:
60% Faster Revenue Cycle
Days in AR plummeted from 45 days to 18 days, unlocking predictable, reliable cash flow that supported:
Growth into new states
Investment in therapist success
Scalable operational planning
Enhanced Analytics & Forecasting
Revenue predictions are now within 5% of actuals, giving the finance team unprecedented clarity and control.
A Refocus on Mission
With administrative burdens reduced, MyWellbeing’s team and therapist network can now invest more time in client care, therapist support, innovation, and expansion initiatives.
Arrow didn’t just fix revenue cycle management, it created capacity for MyWellbeing to grow.
Looking Ahead
With Arrow embedded into their revenue cycle infrastructure, MyWellbeing is now positioned for national expansion while maintaining the service quality that defines their brand.
What began as a billing overhaul has become a foundational shift in how the organization operates — faster, clearer, more predictable revenue, built for scale.
About MyWellbeing
MyWellbeing is a mission-driven mental health platform dedicated to helping people find the right therapist. With a network of 650+ therapists across 6 states, the company has built one of the industry’s most trusted matching experiences — rooted in personal connection, thoughtful technology, and a commitment to quality care.
Founded by therapists, MyWellbeing understands the administrative and financial challenges that clinicians face. Their goal is simple: reduce barriers so therapists can focus on what matters most, caring for clients.
As MyWellbeing expanded rapidly, a hidden problem began to threaten the experience they worked so hard to build: an increasingly strained revenue cycle.
Challenge
Growth brought complexity. And the billing systems supporting hundreds of therapists across multiple states were not scaling with the business.
Before partnering with Arrow, MyWellbeing faced:
High claim denial rates
Nearly 30% of claims were denied on first submission.
Each denial required manual review, resubmission, and follow-up.
Delays sometimes stretched into months, creating churn and frustration across the network.
Inefficient, Manual Billing Processes
Heavy reliance on manual data entry introduced avoidable errors.
Inconsistent coding practices across the network contributed to denial spikes.
Staff struggled to keep pace with rising claim volume.
A Slowing Revenue Cycle
Days in AR ballooned from 30 to 45 days, straining cash flow.
Therapists experienced payment inconsistency, affecting satisfaction.
Finance teams struggled with budgeting and forecasting due to unpredictable payment timelines.
Limited Financial Visibility
Reporting gaps made it difficult to understand why denials were happening.
Leadership lacked the analytics needed to identify patterns or invest confidently in growth.
It was clear that to support the next stage of expansion, MyWellbeing needed more than a billing vendor; they needed a real technology partner.
Solution
MyWellbeing selected Arrow as their strategic revenue cycle partner — not only for the platform’s automation capabilities, but also for its alignment with MyWellbeing’s mission of delivering compassionate, accessible mental health care.
AI-Powered Claim Scrubbing
Arrow’s automated scrubbing catches errors before submission, dramatically increasing first-pass acceptance.
Automated Revenue Cycle Management
From charge capture to payment posting, Arrow redesigned MyWellbeing’s revenue cycle operations to be fully integrated, real-time, exception-driven, and compliance-aligned.
Intelligent Denial Management
Guided workflows, automated categorization, and payer-specific rule updates eliminated manual rework.
Real-Time Analytics & Reporting
Finance teams gained instant visibility into:
Top denial reasons
Payment patterns
Therapist-level performance
Forecasting and revenue projections
This transparency enabled fast correction of issues, data-driven decisions, and better support for MyWellbeing’s therapist community.
Impact
After just three months with Arrow, the results were transformative:
85% Reduction in Claim Denials
Arrow’s automation and scrubbing dramatically reduced first-pass denials — eliminating the rework, appeals, and bottlenecks that had been consuming staff time.
60% Faster Revenue Cycle
Days in AR plummeted from 45 days to 18 days, unlocking predictable, reliable cash flow that supported:
Growth into new states
Investment in therapist success
Scalable operational planning
Enhanced Analytics & Forecasting
Revenue predictions are now within 5% of actuals, giving the finance team unprecedented clarity and control.
A Refocus on Mission
With administrative burdens reduced, MyWellbeing’s team and therapist network can now invest more time in client care, therapist support, innovation, and expansion initiatives.
Arrow didn’t just fix revenue cycle management, it created capacity for MyWellbeing to grow.
Looking Ahead
With Arrow embedded into their revenue cycle infrastructure, MyWellbeing is now positioned for national expansion while maintaining the service quality that defines their brand.
What began as a billing overhaul has become a foundational shift in how the organization operates — faster, clearer, more predictable revenue, built for scale.
Unlock Predictable, Modern Revenue Cycle Performance
Arrow is the AI Operating System for RCM teams — built to help healthcare organizations get paid faster, reduce administrative work, and grow with confidence.
Unlock Predictable, Modern Revenue Cycle Performance
Arrow is the AI Operating System for RCM teams — built to help healthcare organizations get paid faster, reduce administrative work, and grow with confidence.
Unlock Predictable, Modern Revenue Cycle Performance
Arrow is the AI Operating System for RCM teams — built to help healthcare organizations get paid faster, reduce administrative work, and grow with confidence.